IRG Press Release

January 7, 2013



John Katsaros, Principal Internet Research Group
(650) 949‑3256


Internet Research Group Publishes Research Study

The 2013 Branch Office IT Market Report


Los Altos, CA – Internet Research Group (IRG) today announced the release of its latest report on the branch office market “The 2013 Branch Office IT Market Landscape Report.”

Branch offices are the core of most businesses – it’s where companies of all sizes meet their customers,” noted John Katsaros, founder of IRG. “And today branch office infor­mation technology is more important than ever.  With more than 1.8M branch offices in the U S, meeting the needs of branch office users and appli­cations is not easy as enter­prises rely heavily on their networking and computing infra­structures to satisfy the instant expec­tations of today’s consumers.  Appli­cation performance at the branch is important. Enter­prises need to assure excellent appli­cation service to the branch office while at the same time simplifying and cost-reducing IT.”

The 2013 Branch Office Infor­mation Technology Market Landscape Report” presents an overview of the demographics of the US branch office market.  The focus on this study is the identi­fi­cation of the market segments that operate the majority of the branch offices in the US and the overall IT spending motivations across these market segments.  The study includes estimates of IT spending, WAN broadband utilization and bandwidth requirements across branch offices.

This evolving category of products and services—what IRG calls the Branch Office Subsystems Market—is one of the most lucrative IT infra­structure markets.  Companies like Akamai, Cisco, Citrix, Expand Networks, Juniper, Microsoft, Riverbed and STRATACACHE provide networking infra­structure and connec­tivity for improving branch office operations.

The study is available now.  A table of contents for this study can be found here.

About Internet Research Group


IRG provides marketing and strategy research reports and consulting services, specializing in areas related to the inter­action of networks and applications.


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